I’m reading an article by Andrew Careaga called “Why researchers should blog” and thought I would note some of the best points for you. Andrew’s blog starts with the case of Peter Janiszewski, a health sciences researcher, who released one of his publications as a five part blog series and went from unknown to being [...]
While it’s no surprise that the Internet was a major player in the 2008 US election, I’m excited to receive a new Pew Internet & American Life study on the subject. Here are the stats that caught my eye: First time that more than half of the voting-age population used the internet to get involved [...]
BLAMJust got this little update from Facebook regarding 3 new report types for your Facebook Social Ad campaigns: Hi, We’ve been busy iterating on the Facebook Ads product to further improve your advertising experience on Facebook. One of the areas we’ve been working on specifically is the analytics and reports included in your Ad Manager. [...]
Reviewed by Melissa Cheater, Academica Group Inc. Authors: Charlene Li and Josh Bernoff Groundswell is a must read if you are involved in marketing, sales or communications. I recommend this book for the advanced social media junkie as well as the beginner. Groundswell is a crash course in the new communications technologies that are no [...]