Posts tagged as "case studies"

Posted by Melissa on 16th December 2010

Tim Hortons What’s Brewing: Single Column Pretty Email

Just received a “What’s Brewing” this month type email from Tim Hortons.  In the end, it was a pretty weak email because with images turned off, almost nothing came through. If we ignore this and turn the images on, it’s a great single column email template: What I think is worth discussing, is the placement [...]

Posted by Melissa on 5th January 2010

Get out of debt by shopping at Chapters!

I’ve written about emails received as a Chapters Indigo customer before, but this one just struck me as funny: advice on how to get out of debt – starting with a book purchase (and several other books that would be relevant as well). On the email-marketing side of things, they’ve done great with the nice [...]

Posted by admin on 9th January 2009

SEO for Facebook

If you have a lovely new official Facebook Page, obviously you want it up there on the first page of results. Chances are however that if you have a lovely new anything it probably will not have the “social capital” to merit a first page listing on Facebook.  Let’s search for: Bishop’s University … Alumni [...]

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