Archives for "October, 2010"

Posted by Melissa on 27th October 2010

Google URL Tool

The Google URL Tool is an amazing resource for tracking where your traffic is coming from, and how various marketing strategies are performing. Using the tool, I can input any URL that I will be linking to and then fill in what source, campaign and medium I will be using this link for, and Google [...]

Posted by Melissa on 27th October 2010

Google Analytics Terms

Here are a few definitions from the Google Analytics Glossary that I often refer to: BOUNCE RATE Bounce rate is the percentage of single-page visits or visits in which the person left your site from the entrance (landing) page. If your bounce rate is significantly higher than 40%, it is a sign that the content [...]

Posted by Melissa on 27th October 2010

Tips, Apps & Services for Facebook Page Creation & Management

CREATING YOUR FACEBOOK PAGE The first step to creating your Facebook Page is to decide on the name/title of the page.  Once you create the page, the title is permanent and cannot be changed.  You will want to consider how the title will look a) on the Facebook Page, b) in the newsfeed of fans, [...]

Posted by Melissa on 5th October 2010

Showing code examples in WordPress posts

Very  brief post here, I’ve just spent literally 3 hours writing my last post – trying to show examples of the wordpress php and css I used to create a custom horizontal menu. There are many great plugins out there that help you show code in your posts.  I specifically needed something that: can be [...]

Posted by Melissa on 5th October 2010

Working with WordPress custom menus

Today I replaced two static links with a custom WordPress menu in a site that I am working on. Here is where I am starting with, in static XHTML and CSS: And here is the code: <div id="siteindex"><a href="sitemap.html">Site Index</a></div><br /><br /> <div id="quicklinks"><a href="quicklinks.html">Ivey Quicklinks</a></div> Below is the process for converting the above into [...]

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